Sharing learnings from the people building & working at companies in Boston.





Tech In Boston #40: Interview with Paul Farnell, Founder & CEO, Litmus

Paul Farnell is the Founder & CEO of Litmus, a Cambridge-based startup that helps agencies, designers, and marketing teams test, target, and optimize their email marketing campaigns.

Paul talks about boot-strapping, how the company started in his dorm room (before it was actually Litmus, the servers were literally under his desk)and his experience moving the company across the pond.

Codeship is one of the fastest growing startups in Boston and they’re hiring engineers – reach out to if you know a great one. Learn more at

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Hey there, I’m DaveTech In Boston is a little side project I started in the spring of 2014.

I love hearing stories about people in the tech and startup world, how they work, what they do on a daily basis, and the things that have led to their success.  But it felt like every article that I read or interview that I listened to was about someone out on the West Coast.  That wasn’t always the case, but more often than not, it never seemed to be about someone working at a company in Boston.

I’m from the area, I love living and working here and I wanted to find a way to share the stories of the people in the community here, and that’s why I started Tech In Boston.

I’m not trying to break any news or spread any gossip.  It’s just a conversation over a coffee or a beer with someone interesting on topics like building a company, product, sales, marketing and more.  The goal is to share people’s stories and the things they’ve learned along the way in their career, all with a focus on Boston.

Tech In Boston has been a mini-MBA for me, and I’m hoping that it is for other people as well.


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"Dave did an excellent job of asking the right questions. You can tell that he is very prepared for each interview. His preparation plus his interview style made this really fun to do!"

− Karen Rubin, Director of Product, Quantopian

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"I’m a huge fan of Tech in Boston. Dave is an excellent interviewer—thoughtful, prepared, and quick on his feet. We had a great rapport and I really enjoyed sharing my story with him. Tech in Boston is doing something fresh and genuinely helpful for entrepreneurs and others who want to get their arms around this ecosystem."

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